circuly success stories & case studies

Powered by circuly!

Learn how retailers and manufactures from different industries are innovating their business models to become circular while participating in the trend of usership over ownership.
Experience circuly

✨ New launches.

EYE-WEAR-subscription

Glasses & sunglasses rental.

—MisterSpex.
Read the case study
Phone-as-a-service

iPhone subscription & rental.

—Revra.
Read the case study
Device-as-a-service

Water filtration system subscription.

—HydrateMe.
COFFEE EQUIPMENT rental

Coffee equipment subscription.

—CAPTN Coffee.
Customer launch

Captn Coffee - A Subscription Service for Coffee Machines

April 2, 2025
CAPTN Coffee has introduced a flexible subscription model for its premium coffee and coffee equipment, powered by circuly. By leveraging Circuly's platform, CAPTN Coffee delivers a seamless and sustainable coffee experience, aligning with the growing trend of subscription-based services in the specialty coffee industry.
Check out Captn Coffee
stokke subscription pilot visual
Customer launch

Mister Spex Switch by Mister Spex

March 27, 2025
Eyewear-as-a-Service by Mister Spex — now live in 65 stores across Germany — highlights the growing shift toward access-based business models and the commitment of modern retailers to build innovative, customer-centric, and sustainable offerings for the future.
Check out Mister Spex Switch
stokke subscription pilot visual
Customer launch

HydrateMe - A Subscription for Water Filteration System

March 8, 2025
HydrateMe has introduced a flexible subscription model for its Coway water filtration systems, powered by Circuly. This innovative approach allows customers to enjoy clean, filtered water at home without the upfront cost, with replacement filters included throughout the subscription period.
Check out HydrateMe
stokke subscription pilot visual
Customer launch

Zoomer - Kids' bike subscription in Denmark

October 30, 2024
Zoomer, a kid's bike subscription company from Denmark is ready to transform the biking industry in Denmark with a bike-as-a-service model for kids's bike.
Check out Zoomer
stokke subscription pilot visual

On a journey together to expedite change & make consumption Circular.

www.bikeclub.de

Expanding to the German Market with circuly.

www.electric-runner.de/

Launching a Tesla Subscription Service.

www.yuno.ch

A Subscription Service for Consumer Electronics.

www.pulse4all.nl
https://zoomer.bike/
www.happycoffee.org/
https://hulaaloop.com/
www.nomadi.de
https://mylo.de/
www.nearbyk.de/
www.instagrid.co

Customer testimonials & reviews.

Franz Crux | Operations | TIER
Our Backbone.
For us running such a subscription business and managing all the subscriptions would be impossible without circuly running in the background.
www.tier.app/en/long-term-rental-2
Rolf Smeding | Director of Business Development | Bugaboo
Flexible Solution.
We recommend circuly to other business because circuly is flexible and can adapt to the needs of different businesses.
www.lease.bugaboo.com/en-de
Manuel Heinemann | Co-founder | Nomadi
Easy & Scalable.
circuly makes subscription commerce easy & scalable. Our feedback is valued & feature requests are often implemented.
www.nomadi.de/

Behind the scenes: Customer success stories.

www.tier.app/en/long-term-rental-2

Launch of long-term e-scooter rental by TIER Mobility.

Micro-mobility company TIER shifted from selling their refurbished e-scooter to a rent-to-own model. circuly helped them launch in Europe.

Sweet! Enjoy reading the TIER Success Story.
Oops! Something went wrong. Never mind, here's the TIER Success Story. Enjoy reading.
www.tier.app/en/long-term-rental-2

Launch of long-term e-scooter rental by TIER Mobility.

Micro-mobility company TIER shifted from selling their refurbished e-scooter to a rent-to-own model. circuly helped them launch in Europe.

Sweet! Enjoy reading the TIER Success Story.
Oops! Something went wrong. Never mind, here's the TIER Success Story. Enjoy reading.
www.med4rent.de

Medical equipment & device rental by med4rent.

Micro-mobility company TIER shifted from selling their refurbished e-scooter to a rent-to-own model. circuly helped them launch in Europe.

Read the success story
www.paceheads.com

Sports Equipment in a Subscription Model.

Micro-mobility company TIER shifted from selling their refurbished e-scooter to a rent-to-own model. circuly helped them launch in Europe.

Read the success story
www.strollme.de
Logo Strolllme

Pioneering baby goods subscriptions in Germany.

Micro-mobility company TIER shifted from selling their refurbished e-scooter to a rent-to-own model. circuly helped them launch in Europe.

Read the success story

Stokke Start by Stokke.

The Norwegian baby goods manufacturer Stokke launched a rental business model in 2022 to discover opportunities in the reCommerce market. Get access to the success story and discover what it takes to launch a new business model from scratch.

Read the success story

myTIER E-Scooter Subscription.

Micro-mobility company TIER shifted from selling their refurbished e-scooter to a rent-to-own model. circuly helped them launch in Europe.

success story is coming soon

Bugaboo Flex by Bugaboo.

The Dutch baby goods manufacturer Bugaboo relaunched their rental pilot in 2021, this time with circuly on their side to manage and scale their rental operations. Learn more about their success strategy and find out what they recommend to companies that want to launch a subscription business of their own.

Read the success story

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