circuly voices
Garima Singh
Meet me @ the following events.
.png)
Subscription Box.
Subscription Box.
Contributions.
Contributor to Posti’s Ecommerce Spring Index 2025
Provided insights on the intersection of circular logistics and subscription-based commerce, highlighting trends and actionable strategies for brands navigating sustainability in e-commerce.
Co-Author of Whitepaper – How to Make Product-as-a-Service Actually Work: The Operational Moves No One Talks About
Collaborated on a practical guide exploring the behind-the-scenes operational moves necessary to successfully launch and scale a Product-as-a-Service business model.
Author of Industry Case Studies on Product-as-a-Service
Researched and wrote in-depth case studies on leading PaaS pioneers including Bugaboo, Stokke, Tier, Bike Club, Strollme, Paceheads, Med4rent, and pulse4all—uncovering real-world strategies and challenges in the circular business space.
Lead Author and Contributor – circuly Blog
Regularly publishes thought-leadership articles, strategy guides, and tactical insights on subscription models, circular operations, customer experience, and sustainable growth.
Creator of Knowledge Loop Content for circuly
Writes and maintains circuly’s in-depth documentation hub, including software explanations, implementation how-tos, and customer enablement content.
Contributions to Additional Whitepapers and Materials
Contributed to resources like the circuly One-Pager and other educational materials aimed at guiding businesses through the journey of launching circular and subscription-based models.
E-learning Contributor – Evolve Commerce Course on Circular Business Models
Co-created content for an online course designed to help brands understand and implement circular business strategies in e-commerce.
Host of Educational Webinars for circuly
Led sessions including the P2S x circuly webinar, helping companies bridge the gap between theory and execution in Product-as-a-Service operations.
Areas of expertise.
Positioning & Go-to-Market Strategy
- Defining and evolving circuly's value proposition for different industries and customer segments
- Leading GTM strategies to bring new features, use cases, and circular solutions to market
- Aligning product messaging across marketing, sales, and customer success
Lead Generation & Growth Marketing
- Building and executing campaigns that drive qualified leads and inbound demo requests
- Managing performance across paid, organic, and partner channels
- Continuously refining content and messaging based on funnel insights
Thought Leadership & Content Strategy
- Shaping circuly's voice through blogs, whitepapers, and LinkedIn storytelling
- Educating the market on Product-as-a-Service and the circular economy
- Producing high-quality resources like case studies, guides, and webinars
Brand & Community Building
- Leading circuly’s social media presence with a balance of expertise and personality
- Growing awareness through partnerships, events, and ecosystem collaboration
- Helping build circuly’s reputation as the go-to software for physical product subscriptions
Leading conversation around circularity, product asa service & more.
Subscription Box.
