SUBSCRIPTION MANAGEMENT software for product as a service
Turn your products into recurring revenue engines.
EU 🇪🇺 roots with worldwide 🌎 reach.
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Powering brands in 18 industries, 17 countries, across 5 continents.

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Subscription management that is flexible.
Freely edit subscription attributes such as duration, frequency & price.
Decide once how you want to deal with renewals and let circuly take it from there.
Billing that goes beyond simple revenue automation.
From charging the payment to generating & sending the invoice, circuly takes care of it all.
A central place to find all payment-related information and enhance connected tools such as bookkeeping.
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Dunning & debt collection protect cashflow.
Automated payment retrials minimise involantary churn.
Automated case escalation maximise urgency and prompt action.
White-label checkout that supports mixed basket.
Combine purchase and rental orders in the same checkout flow.
Combine digital, consumable & product subscriptions.
Fraud prevention at every step.
Credit check on checkout to stop trouble at checkout.
Fraud doesn't stop at checkout, neither does circuly.
Keep track of your products throughout its lifecycle.
Know which product is with which customer and in what state.
What is circuly?
circuly is the subscription management platform built for physical, consumer durable products.
With circuly, brands can launch a subscription model, manage all operations in one hub, and scale effortlessly through automations and workflows designed specifically for product subscriptions.

Offer your service however & wherever you can imagine.
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Subscription Box.
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Subscription Box.
The platform behind the most innovative subscription brands.
Powering companies in 17 countries across 5 continents
Unmatched flexibility designed to enable unmatched business growth.
Tailor processes to match
your business needs.
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Bring on board the tech and
tools you love using.
Put data at the heart of everything to drive real business results.
Keep your finger on the pulse with high-level insights.
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Dive deep into data when you need to.
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Create smooth & simple customer journeys.
Give your customers the control they crave in a self-service portal.
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Deliver a sleek, simple & sexy subscriber journey.

The solution that brings your vision to life and transforms your business.
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Subscription Box.
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Subscription Box.
FAQs about the circuly solution.
circuly is a software solution for managing and scaling the day-to-day operations associated with as-a-service, subscription, rental and leasing models.
The circuly solution is designed to simplify launching, managing and scaling subscription-based business models for physical products. Here's how it works:
- Connection to existing shop system: circuly connects to your existing shop system and enables it to process recurring orders.
Supported shop systems: Shopify, Magento, WooCommerce, Saleor and Shopware and headless system. Connection to additional shop system is possible after review of the shop system documentation by our team.
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- Replacing shop system checkout with circuly checkout: In order to bypass the limitations of a shop system in dealing with recurring orders, circuly replaces the shop system checkout with the circuly white-label checkout.
About the circuly white-label checkout solution: The circuly checkout is designed to process subscription-based orders and make the customer journey smooth for your customers and scalable for you. The circuly checkout can process any combination of order for any product such as combining one-time purchase and subscription/rental orders and also processing digital + one-time purchase + consumable orders.
- Connection to payment service provider: In order to process payments and create a recurring payment plan, circuly needs a payment system. The supported payment method is then displayed on the checkout page. See the example image below to see how a payment method appears on the checkout page.
Supported payment service providers: Stripe, Mollie, Braintree, Adyen, PayPal.
- Creating a subscription order: circuly combines the customer, order, payment and product data collected from the shop system, the checkout page and the payment method to create a subscription order. The order is created in the circuly Hub, which is a central place for all operations associated with your subscription business. At the same time an order is created in the shop system with the same information so that all your connected tools function how they need to.
Yes circuly supports Shopify as a shop system and can integrate with it. Details about integrating circuly with shopify can be found here in this article about How to connect Shopify to circuly.
circuly integrates with the most common and widely accepted payment service providers that support recurring payments such as stripe, mollie, adyen, braintree. You can freely choose which payment methods you offer under these payment service providers such as PayPal, SEPA, credit card etc.
circuly triggers your connected payment service provider to charge the payment based on the billing schedule created by circuly. The payment service provider then attempts to charge the payment based on the saved payment method of the customer. If the payment is successful then the same is reflected in circuly. However if the payment fails then circuly triggers the payment method to retry the payment.
Note: Retrial of payments depends on your settings in circuly. Payments can be retried however many times you desire.